HI, I’M EM-J

The Best thing about being a Make-up Artist is how it makes people feel.

It is safe to say that I am a textbook empath. In 16 years of doing make-up, not only have I learnt so much about products and application, but it's also grown my emotional understanding and compassion. This naturally extends into the world of animals....after all how can an industry classed as 'beauty' have so many ugly secrets?


This is a space dedicated to help navigate you through an ocean of beauty + Lifestyle  products...and hopefully help you make more ethical choices..without compromise. 

After years of working on countless clients and models, I have tried thousands of products... and it is safe to say there are a LOT on the market now that work amazingly... they just happen to also be ethical

Whether you're fully fledged vegan or you're just wanting to support cruelty free brands, hopefully I have covered what you are looking for! I always thinking up ideas on what to write about and feature so feel free to comment on the blogs with your feedback or DM me on Instagram.
This blog is an open door, non judgemental place you can rely on for 

in The moment

Cosy evenings, Face Masks, Magnesium Baths, Non Toxic Candles & Chamomile Tea 

My Baby Berry has changed our entire sleep pattern...for the better! I doubt many parents say that. She taught me to take my sleep seriously. So I Invested in a WHOOP watch and honestly- I am in bed by 8:30 now. Here are some things that help me wind down in the evenings you might like to try.

What I'm 

loving

Cosy wholefood Vegan Winter recipes. Baked porridge,  Veggie Chilli and warming vegan soups. Take a look at our family favourites 

What I'm 

learning

More about nutrition. For both me and my baby. I have been facinated with Brian Johnson and implementing some of his practices into my life

What I'm 

not about

TUMI and Shein. They are riddled with slave labour and fabrics that are terilble for the planet.

what I

believe

If we all knew what happened in slaughter houses, everyone would be Plant Based.

ON MY wish list

Cosy vibes

Comfort
always

Yes please!

YOU CAN'T StAY FOREVER         
BUT YOU CAn STAy
 OPEN TO 

forever

young

wonder

— ME :o)

partnerships & collaborations

If you think that your brand alligns with what I am all about and would like to talk about working together, please get in touch. 

RECENTLY:
Boots
The Body Shop
KMS
FFor 
Chelsea peers
Aurum 
Rhyme & Reason
Botanics 


Freebie Freebie Freebie

Save £££ and use my discount codes...

Whatever you have on your 'wish list' be sure to check my bank of discount codes I have for Brands such as Evolve, Sephora, Look Fantastic, and more.

If you're into Cruelty free makeup, Ethical fashion , Motherhood, Celebrating being a women or just want to discuss the best dairy free chocolate... Then we need to be friends!

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No i don't dance →

Vlogs, reviews and all that shabang→